Polish Mateology – Helping to become a mother
Description
Women preparing to become mothers are often faced with an overload of information from many different sources, often contradictory. The campaign aims to debunk common myths about motherhood and raise awareness of the need to prepare for this new role with reliable sources of information. Conversations with mothers, midwives, and psychologists taught the author that knowledge about upcoming changes is essential for a woman’s well-being during the perinatal period. Without reliable information, the anxiety accompanying the woman may intensify and prevent her from fully enjoying motherhood. The campaign makes use of themes from Greek myths to raise awareness of the misinformation and superstition reaching young parents. The informational materials are intended to serve as a dependable source of knowledge to aid medical personnel in educating women and their partners. Used software: Adobe Illustrator.
